Recent Case Study
How we built an authentic campaign to help TriForce Tokens raise over $700,000 from global investors in a crowded crypto market
We created a complete promotional, marketing and engagement campaign for Triforce Tokens. We created the company’s website and brand, and published its white paper.
We produced an effective cross-channel pay-per-click marketing campaign including elegant animated ad creatives (to appeal to a media-rich gaming audience) backed up by organic social content on multiple platforms. In the mix, we created insightful thought leadership to focus on key drivers: authenticity and credibility from a sound partner base, a commitment to the gaming community (players and developers), and the ability to engender change in the industry for good.
We identified influencers, bloggers and vloggers, and worked in concert with TriForce’s PR agency in a comprehensive outreach programme. We also helped run TriForce’s Telegram group, the platform which has become the default for crypto engagement.